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Xbox Revenue Dips 2% as Game Pass Declines and Hardware Falls 14%

Microsoft's XBOX revenue fell 2% to $5.38 billion in the July to September quarter, with Game Pass named as a drag and hardware down 14%.

Xbox Series X consoles in black, white and green with controllers in front of Gears of War art, official Microsoft image
Image: Microsoft / Xbox (official Xbox Series X image)
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Microsoft’s gaming business shrank again in the July to September quarter, but by a lot less than it did in the spring. In its fiscal 2027 first quarter results on October 28, Microsoft reported XBOX revenue of $5.38 billion, down 2% from $5.51 billion a year earlier. The bigger surprise sits inside that number: Microsoft named Xbox Game Pass as one of the reasons content and services revenue fell.

The Xbox numbers

  • XBOX revenue: $5,379 million, down 2% year over year (Microsoft investor relations).
  • Content and services: down 2%, or 1% in constant currency.
  • Hardware: down 14%.
  • Devices and Consumer segment: $15.5 billion, down 3%, while Microsoft overall grew 19% to $92.3 billion.

On the earnings call, CFO Amy Hood said the content and services drop was “driven by declines in third-party content and Xbox Game Pass, partially offset by growth in first-party content.” Microsoft did not share a new Game Pass subscriber count, as The Verge noted.

What Xbox CEO Asha Sharma said

Sharma framed the quarter as a turnaround in progress. “In Q1, XBOX revenue declined 2% YoY, compared with a 10% decline a quarter ago, while our accountability margin improved,” she posted on X. She pointed to records for Minecraft and WoW Forever, double digit growth in PC platform revenue, and a Call of Duty launch she called the series’ “most acclaimed release in more than a decade.”

On hardware she was blunt: “Console sales remain constrained by supply, with more demand than consoles available.” Microsoft says it is pushing more units out through an expanded refurbishment program.

The outlook for the holidays

For the October to December quarter, Hood guided Xbox content and services to grow in the “mid to high single digits,” helped by the timing of first and third party launches. She expects that growth to peak in this quarter and slow in the two after it. Hardware revenue is expected to fall again year over year.

Game Beacon’s take

The 2% dip is the headline Xbox wanted, but the detail that matters for players is Game Pass. Microsoft has spent years telling everyone the subscription is the future of Xbox, and this quarter it listed Game Pass as a drag, with no subscriber number to soften it. Pair that with falling hardware and consoles that are hard to find, and the holiday quarter has to do a lot of work. Modern Warfare 4 and the third party wave around GTA 6 on November 19 give Microsoft its best shot at the growth it promised. If content revenue does not rebound by January, expect more pressure on prices and on what Game Pass includes.

The results land days after Xbox COO Helen Chiang’s exit, and they add context to reports that next gen Xbox hardware could cost up to $1,800. Earlier this month, Gears of War: E-Day’s sales showed how Game Pass can eat into launch sales.

Sources: Microsoft FY27 Q1 press release and earnings call (October 28, 2026), Asha Sharma on X, The Verge.